In the advertising of Apple gadgets, the clock on the screen always shows 9: 41

On January 9, 2007, a historic event took place – the presentation of the first iPhone, which is often and unfairly called the first smartphone in history. The technology was raw, the copy in the hands of Jobs failed right during the demonstration, Steve was nervous, and as a result, the main event happened only 40 minutes after the start of the event.
Since then, this is a tribute to memory – all Apple presentations are planned on the basis of revealing the most interesting things after the 40th minute. But there is an exception – the time on the Apple Watch shows 10:09, which is a reference to an old advertisement for a watch with a traditional dial. It is believed that the arrows in this position form the most visually attractive figure.